At Winvesta, I designed fintech products where one confusing screen could stop someone from sending money abroad or getting an invoice paid. I worked across cross-border payments, onboarding, funding, invoicing, investments, and internal tools.
I worked closely with the founders, engineers, growth team, and international customers, taking features from discovery through research, flows, wireframes, UI, and iteration.
Financial products are complex by nature. Users had to deal with international transfers, KYC, funding accounts, invoices, and investments, often without knowing what the terms meant.
“How do we make a complicated financial process feel simple without hiding important information?”
I started with the problem, not the screen. In FigJam, I mapped who the customers were, what they were trying to do, where the existing journeys broke down, and what a better journey looked like, along with the edge cases, technical constraints, and product dependencies that shaped what we could build.
Mapping the old onboarding made one thing obvious: the friction was predictable, and most of it didn't need to be there. Much of the process ran manually behind the scenes, creating engineering and operations work that shouldn't have existed.
So I redesigned the flow around how quickly someone wants to get into the app, while keeping every compliance check a fintech product needs. Onboarding got quicker.
I used paper sketches and low-fidelity wireframes to test the structure before investing time in visual design.
Once the journey held up, I turned it into high-fidelity screens built on the product's existing design system.
This is where I learned to design for complexity, trust, compliance, and real money, without losing the human side of the experience.
